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Open Monday - Saturday, 11AM - 6PM, for Curbside Pick-Ups, Phone and Mail/Online Orders, and now, In-Store Purchases. Closed Sunday. Find Out More.

Goji Berries for Getting Daily Health Benefits

Top Health Benefits of Goji Berries

Millions of people throughout Asia consume Goji berries every day for both their unique, satisfying flavor, and for their health benefits. In China’s first herbal encyclopedia, Shen Nong’s Materia Medica, written in the 1st century B.C., Goji was classified as a “superior tonic,” a class of herbs that people should take on an on-going basis to preserve youth and to promote general well being of life. Goji’s superior tonic classification has stood the test of time. Two thousand years later, Goji berries are still being consumed regularly throughout Asian civilizations for those purported reasons.

raw organic goji berries
raw organic goji berries

Recent scientific analysis has discovered the following benefits from consuming goji berries regularly:


In Asia, goji is known as “The Happy Berry.” It has historically been used in Asia to uplift and brighten one’s mood. It is said that consistent consumption of goji “brings about a cheerful attitude.”


With an abundance of polysaccharides, goji supports healthy energy levels by providing concentrated nutrients for cells.


Historically goji has been used to support sound and restful sleep. As a natural secretagogue, goji supports the body’s endocrine and glandular systems, which play important roles in healthy sleep patterns.


It is believed that goji’s ability to support immune system function may be attributed to the naturally occurring Lycium barbarum glycoconjugate polysaccharides (LBGPs). These nutrients support the different classes of immune cells, supporting healthy cell function.


Goji berries are one of the richest sources of carotenoids on earth. They are also packed with ingredients like zeaxanthin and lutein, which further support eye health.


Goji Berry Benefits: Anti Aging, Immune Support and Longevity


There are many different ways to obtain the healthful benefits of goji. As far as supplements are concerned, one of the best products available is Goji 100 by Genesis Today. Goji 100 offers an abundance of naturally occurring compounds and cell nutrients in a 100% pure and potent liquid dietary supplement made entirely from USDA certified organic, wild-harvested goji berries (Lycium barbarum) from Genesis Today’s Superfood Farms in China. Using a traditional slow-cooking method, they utilize 100% of the goji berry to yield the full potency of the polysaccharides (glycoconjugates), naturally-occurring antioxidants such as lutein, zeaxanthin and carotenoids known to support eye health.  goji berry supplement

If you’re looking for Goji as a snack, the best quality product by far is Heaven Mountain Goji Berries from Dragon Herbs. These berries are plump, juicy, naturally sweet, and absolutely delicious. Unlike other Gojis on the market, Heaven Mountain® Goji Berries are sweeter, fleshier and have less seeds. They have a much higher moisture level which contributes to their texture as plump and juicy.

Most Gojis on the market are rock hard. This is not without a reason. All the Gojis sold in the US come from China, whether they are labeled as Himalayan, Tibetan, or Wild. That translates to a very long transit time from the growing regions to the hands of the consumers. Typically, the berries reach the consumers at least 4-6 months after they are harvested. To stay shelf stable, most Goji farmers dry their Goji until the berries are very bone dry and very hard.

After years of research and development, Dragon Herbs has developed a special handling process and a custom designed packaging that allows the berries’ natural moisture level to be retained while satisfying the shelf stability required in commercial trade nowadays.

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